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By: Dr. Richard L. Williams
How many times have you heard someone say the words, "It happened all of a sudden?" In my career as a manager, executive, consultant, psychologist and even a two-year stint as a human resource manager I can't begin to count the number of times peopl(read entire article)
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By: Craig Garber
Yesterday, we took a look at how television has influenced American behavior, and the importance of giving your viewers, or in this case, your prospects... a "break" every once in a while when they're reading your sales letters. So, without any fu(read entire article)
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By: Jo Han Mok
Most people get very frustrated when they try to write sales copy for their offer because they make it out to be much more difficult than it really is. You would be surprised to know that following certain guidelines or tips will make the whole cho(read entire article)
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By: Jo Han Mok
The number one objective of your sales copy is to get your prospect interested enough in your offer to actually take action and buy it. Just how do you actually write copy that does just that? There is no one hard and fast rule to achieving that b(read entire article)
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By: Gene Gerwin
Worded just right, a telemarketing script will secure your company's place in business history as it propels to ever greater heights of prosperity and market dominance. Business leaders will bow their heads in submission as your telemarketing script(read entire article)
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By: Alan Sharpe
Writing a terrific fundraising letter is a waste of time if your donor throws your entire package in the trash unopened. And that happens more often than any of us dare to think about. That's why your envelope is so crucial to your success. Your(read entire article)
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By: Nick
Every time you send an email or newsletter to your list, one of two things happens. 1. Your email makes a positive impression, and your readers feel you are worthy of their attention and continued interest. Or, 2. Your email is disappointing i(read entire article)
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By: Lloyd Lewis
Buy US Postage Stamps Online For those interested in large quantities of mail, the Internet is offering today great opportunities to buy US Postage Stamps Online at higher volumes and special cost-effective prices. In order to buy US Postage Stamp(read entire article)
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By: Justin Hitt, Strategic Relations Consultant, http://www.justinhitt.com/
By grouping and mapping out the relationships you have with your customers, you can do more to finding profit centers in your business than anything else. This exercise will go a long way to demonstrate to you that not all customers are created equa(read entire article)
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By: Alan Sharpe
Dear Friend: Don't do it. Don't start your fundraising letters with "Dear Friend." After all, when was the last time you received a letter from someone dear to you, addressing you as "Dear Friend?" Never, right? The days of the Dear Friend letter(read entire article)
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